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Creativity

Thinking

Ideas

New brand

Whitepaper

Product launch

in progress

About

Isn't it time you told someone?

Over the last 20 years I've worked with some wonderful brands and as a result, some really talented people. There's always a project underway, change in progress. However, more often than not - the opportunity to really land an initiative in an engaging, creative way get's lost in the delivery.

The project plan has a line item saying 'communications' but it's an after thought. Internal comms can't resource the project and the external marketing agency costs x4 what the budget is. So transformational work, hours of toil and slog are launched with anything but a fanfare. 

In Progress was launched to support those who aren't sure how to tell the story in an engaging way. If I had a (insert your local currency here) for every client that has announced 'I'm not creative, but...' and then come up with some interesting idea on how to launch their product, service or initiative, I'd be a rich man. However, it's often the creative resources that they lack. It's the experience of providing the creative direction to a number of multi-discipline creatives to turn an idea from a thought into an engaging story. 

Which is where I come in. I have a network of creatives built up through starting my career in the Play Pen at Saatchi & Saatchi through to evolving employer brands across the globe. Bring the story you have to tell to whatever the audience - and I'll bring a creative, informed and experienced approach. Plus an army of creative folk itching to get involved. 

What change do you have in progress? 

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